BILINGUAL CONTENT MANAGER & SOCIAL MEDIA STRATEGIST | CREATIVE PORTFOLIO

About Me

Highly strategic and creative Content Manager with ​over 9 years of experience developing successful ​brand workflows, smart content plans of action, ​creatives, and digital products for the media and ​advertising industry. Recognized for utilizing data and ​all phases of funnels such as attract, convert, and ​delight to accomplish goals.

Skills

Data Analysis

CMS

Strategic Planning

Prompt Engineering

Project Management

Generative AI

Growth marketing

Creativity

Creative Execution

Storytelling

AP Style of Writing

Critical Thinking

SEO Writing

Leadership

Adaptability

Adobe Firefly

GPT-4o

Graphic Design

Teamwork

Digital Journalism

Time Management

Video Editing

Creative Copywriting

Content Management

Social Media

Crafting content strategies


Creating content, reviewing and ​approving


Publishing and repurposing content


Maintaining and optimizing content


Archiving or deleting content if necessary


Identifying and nurturing relationships ​with influencers

content

Brand ​Catalog

#WeAreICP

Services

Newsletter

Contact

Brand ​Catalog

Two Man Holding White Paper

Example 2. Brand: ICP Miami

Example 1. Brand: La Preferida Inc.

Content Creation

content

Setting content goals


Researching topics, insights, ​trends, and keywords


Brainstorming

Writing/ Creating


Editing


Uploading

content production

content

Planning, executing, and ​delivering high-quality video ​content


Coordinating and managing ​all aspects of video ​production such as ​scriptwriting, storyboarding, ​location scouting, casting, ​scheduling, and budgeting


Operating cameras, lighting ​equipment, and audio ​devices to capture high-​quality footage

UGC (USER ​GENERATOR CONTENT)

Product reviews

Ads

Testimonials

Storytelling

Photos

Videos

Blog posts

content

Apple iPhone 13 Graphite with Shadow
Apple iPhone 13 Graphite with Shadow

content

COMMUNITY ​MANAGEMENT

Building and maintaining ​communities


Cultivating brand presence


Tracking engagement


Social customer care


Crisis management


Delighting community

Advertising & ​Marketing

Advertising

Planning campaigns


Designing advertisements and other ​promotional materials, and ​ensuring they meet the target ​audience's needs


Testing concepts and reviewing ​results

Graphic Design

GRAPHIC design

Defining requirements


Visualizing and creating graphics

Meeting deadlines


Juggling multiple projects

journalism - SEO WRITING

Journalism

Creating and distributing news ​content for online and social media ​audiences


Leveraging search engine ​optimization (SEO) techniques to ​gain more clicks


Preparing and conducting interviews

Editing audio and video for use on ​air and online

Let’s work together!

A Woman with Curly Hair Sitting Near a Bulletin Board

CONTENT MANAGER & ​SOCIAL MEDIA STRATEGIST

location

Chicago, IL - 60625

Phone

(312) 860 0524

Email

paulainfanten@gmail.com

infantepaula33@gmail.com

linkedin

behance